USuncut fool Associated Press into reporting on GE paying back taxes


by Sunny Hundal    
April 14, 2011 at 10:00 am

USuncut – sister to UKuncut – yesterday pulled off an audacious stunt by fooling the world’s biggest press agency.

The Associated Press mistakenly published a story on Wednesday about General Electric that was based on a fake press release.

It said that General Electric, responding to criticism over the amount of taxes it pays, would repay a $3.2 billion tax refund for 2010 to the Treasury Department.

The fake release, which was emailed to the AP, included a GE logo and a link to a website designed to look like GE’s website.

USuncut paired up with renowned spoofers – The Yes Men – for the hoax.

The story noted GE CEO Jeffrey Immelt saying: “we want the public to know that we’ve heard them, and that we know many Americans are going through tough times. GE will therefore give our 2010 tax refund back to the public and allow the public to decide how to spend it.”

TechPresident reports:

Business Insider’s Joe Weisenthal notes that part of the scam involved setting up a website just one letter off from GE’s official PR hub — GENewsCenters.com, rather than GENewsCenter.com. Good thing they took such care, because these were clearly reporters with a real eye for detail.

Associated Press apologised for not fact-checking the story and withdrew it within hours.

USuncut is now planning more actions across the US this weekend.

Watch the spoof video

GE Gives Back $3.7 Billion Tax Refund to America from Samuel Winnacker on Vimeo.


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About the author
Sunny Hundal is editor of LC. Also: on Twitter, at Pickled Politics and Guardian CIF.
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Reader comments


It was pretty well done, I have to admit I fell for it initially. Though the fact it got picked up by the AP, ABC News and Forbes does make me feel a bit less gullible.

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Reactions: Twitter, blogs
  1. Chunkylimey

    RT @libcon: USuncut fool Associated Press into reporting on GE paying back taxes http://bit.ly/fu0RqI

  2. Sophia Coles-Riley

    RT @murraygw US Uncut fool Associated Press into running fake story on General Electric repaying $3.2bn in dodged tax http://is.gd/l1INc8

  3. Fiona McLaren

    So good. RT @sunny_hundal Yesterday @USuncut fooled AP into reporting that General Electric was paying back its taxes http://bit.ly/fu0RqI

  4. Noxi

    USuncut fool Associated Press into reporting on GE paying back taxes http://bit.ly/fdrmTf

  5. BobFarrell

    Oh, this is beautiful. http://t.co/Hy5uRrt HT @sunny_hundal #USUncut <> I heart @USUncut

  6. Omar Sahal

    Well done, USuncut fool Associated Press into reporting on GE paying back taxes http://t.co/mL6x98b via @libcon

  7. rosie rogers

    @UKuncut Yesterday, #USuncut fooled Associated Press into reporting that General Electric was paying back its taxes http://bit.ly/fu0RqI

  8. Arif Attar

    Ha ha RT @rorogers123: Yesterday, #USuncut fooled AP into reporting that General Electric was paying back its taxes http://bit.ly/fu0RqI

  9. Jordi Miquel?

    Yesterday, #USuncut fooled Associated Press into reporting that General Electric was paying back its taxes http://bit.ly/fu0RqI Well done!

  10. Jack Seale

    Get in there! RT @rorogers123: #USUncut fooled AP into reporting that General Electric was paying back its taxes http://bit.ly/fu0RqI

  11. mzfitzuk

    USuncut fool Associated Press into reporting on GE paying back taxes | Liberal Conspiracy http://t.co/K0WlWbE via @libcon

  12. Nigel Woodcock

    USuncut fool Associated Press into reporting on GE paying back taxes | Liberal Conspiracy http://t.co/pjMGoiN via @libcon #ukuncut

  13. DianeLaw

    Superb! …….USuncut fool Associated Press into reporting on GE paying back taxes | Liberal Conspiracy http://t.co/iAgtY05 via @libcon

  14. danielgwood

    USuncut fool Associated Press into reporting on GE paying back taxes | Liberal Conspiracy http://t.co/MKgo0q3 via @libcon

  15. LLPaulJ

    USuncut and The Yes Men fool Associated Press over General Electric back taxes http://bit.ly/hVJXKB

  16. Paul Hardcastle

    RT @xerode: USuncut and The Yes Men fool Associated Press over General Electric back taxes http://bit.ly/hVJXKB

  17. Rev Nev

    RT @libcon: USuncut fool Associated Press into reporting on GE paying back taxes http://bit.ly/fu0RqI

  18. Jurgen Linder

    @USuncut fool Associated Press into reporting on GE paying back taxes http://alturl.com/jnmh4 #uncut #usuncut #ukuncut #wiunion #wisconsin





  • We have a tight comments policy aimed at fostering constructive debate.
  • We believe in free speech but not your right to abuse our space.
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  • Please familiarise yourself with our comments policy.

 
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